Trusted & Tribed
Client's Name
Muffy
Project Scope
- Visual Identity Design
- Website Copywriting
- Website Design
- Blog Design
- Webflow Website Development
- Marketing Material Design
Project Timeline
4 Weeks
Brand Personality
Professional, Approachable, Creative
Live Website
https://www.trustedandtribed.com/About The Brand
Muffy Mendoza, Founder and CEO of Brown Mamas, unites women of color nationwide. A multifaceted expert in authorship, community development, storytelling coaching, public speaking, and influencing, she uplifts and empowers black women and mothers.
Project Challenge
While her established community brand, Brown Mamas, was thriving, Muffy needed a distinct website to showcase her personal consulting and coaching brand, Trusted & Tribed.
Her goal was to create a space to advertise her consulting, coaching, and speaking services that teach others how to build and connect with their own tribes, particularly within corporate environments. Without this platform, her personal brand lacked visibility and a clear structure for potential clients to learn more about her offerings.
Project Results
The Trusted & Tribed website we developed effectively positions Muffy as an expert consultant, coach, and public speaker while distinguishing her personal brand from Brown Mamas. We focused on building a professional platform that clearly highlights her services for helping corporate leaders build and connect with their own tribes.
A key component of the project was building trust by showcasing social proof, including testimonials from satisfied clients and logos from past business partnerships.
The site now serves as a centralized hub where potential clients can easily explore Muffy's offerings and book her services.
A Deeper Perspective
To build trust and enhance interactivity, we showcased Muffy’s speaking expertise by featuring her full-length TV appearances and interviews, reinforcing her credibility.
From The Client
"The Rebrand Lab completed a site for my personal brand and I love it. The design is fresh, the platform is user-friendly and I feel confident I'll reach my sales goals."
is it time for a new website?
Let's get to work.
