polished pages Website Audit
Polished Pages is a website audit for beauty & wellness pros who want an honest opinion on how to improve their website. Get page-by-page feedback and a prioritized Fix-it List you can knock out yourself. All within 7 days of booking.
Move this section under the bio.
Most beauty & wellness websites aren't bad. They've just never been looked at with a strategist's eye, so they're missing the polish that turns a visitor into a paying client.
Even as a web designer, I'll be the first to tell you that you don't need a custom site to prove you're serious about your business. You just need to know what's holding back the one you have, before spending any more time or money on fixes or dreaming of a redesign you don't really need.
Polished Pages is for you if:
You’ve tweaked your homepage 3x and still can’t tell if it’s helping
You get compliments on your site but your DMs and booking link are quiet
You're not sure if you should keep DIY-ing or start saving for something custom
You don't want to hire a web designer before you actually need to
what lands in your inbox
Video feedback
Notes right on your pages
Your Website Fix-it List
what i'm looking at
Each page will go through the same strategic process I use on custom website projects that cost $2,000 to $10,000+.
Page Design
Does your site look like you, or like every other inspo board on Pinterest? I'll go through your page design to make sure it's cohesive, consistent, and unmistakably you. Because a site that could belong to anyone isn't building trust for your brand.
Organization
Does your website's structure and flow make sense? I'll make sure people can find what they need without hunting for it. And if any content isn't earning its place, I'll flag it so nothing's distracting people from what matters.
Language
Even the prettiest websites don't convert if the wording isn't clear. You could be the best in your industry and still struggle with clients if your wording is off. I'll share tips that will help your web copy actually resonate with the clients you want to attract.
Integrations
I'll make sure the analytic tools your site needs are actually connected and working (Google Analytics and Search Console). If something's missing or set up incorrectly, I'll share what to fix so you don't miss out on any more data.
Social Proof
What trust signals does your website have, and which ones are missing? I'll look over your social proof and share how your site could build even more credibility, giving website visitors more confidence to reach out.
High-Value Actions
Is your website guiding visitors toward working with you, or is it just letting them scroll? I'll look at your calls-to-action, button placement, and whether your site makes it easy for the right people to take the next step.
the brain behind your audit
I've built over 50 websites since 2019, and I can confidently say that a lot of business owners are sitting on DIY sites that are honestly fine for where the business is. They just need a second set of eyes.
Here's the thing most designers won't admit. You don't need a custom website early on in your business. You just need to get a site up. Then, you need to start evaluating what's working, what's not, and what to fix before you even think about spending your money on something bigger.
That's Polished Pages. An honest, outside look at what your website's doing, delivered by a web designer who can't help but keep it real with you.
what to expect
Book Your Audit
A Polished Pages Audit is $497 and covers up to 4 pages. You can add more when you book. In just 7 days, you'll know exactly what's working, what isn't, and what to fix first.
Share The Details
I send over a short onboarding form so you can fill me in on your business, your ideal clients, and what's been happening (or not happening) with your website so far. The more context, the more useful your audit will be.
Website Review
I comb through your pages using the POLISH process. This part is 100% hands-off for you. Go take care of your clients. My email will be headed your way soon!
Get Feedback
Within 7 days, you get your results. That includes your feedback video, post-it notes on your website pages, and your Fix-it List all packaged up inside your inbox.
Polish Your Pages
You'll have a full game plan for fixing your site yourself. (That's what keeps this so affordable.) But if you'd rather have me implement the changes, I'll share that info too. No pressure, either way.
from other beauty & wellness pros
Word on the Street
Have Questions?
Who's this for?
Beauty and wellness entrepreneurs and businesses who want to:
- Turn more website visitors into paying clients
- Identify gaps and missed opportunities on their website
- Build more credibility and trust with their website
- Make sure their website resonates with their target audience
Which pages should I pick?
Start with the pages people see most, like your home page, about page, your main services page, and wherever people inquire, book, or contact you.
Does it matter what platform my website is on?
Nope. Showit, Squarespace, Wix, Webflow, you name it, whatever it's on is cool with me.
Can you just make the fixes for me?
Yes. Once your audit's done, if you'd rather have me implement the fixes for you, I'll quote you a flat rate based on your Fix-it List. (Totally optional.)
What will you need from me?
Not much. You'll tell me which pages you want audited when you book, then fill out a short onboarding form about your business and your website goals. That's it. I don't need a login to your website or any of your accounts, since I do the whole audit from your live pages.
Does this include an SEO audit?
No. Polished Pages looks at how well your site turns visitors into inquiries or bookings. I'll confirm Google Analytics and Search Console are connected so you can measure how effectively your website is working, but all technical and SEO work lives inside my Visibility Retainers.
Can I split up the payment?
Yes, just select Klarna on your invoice. You can split your payment into 4 interest-free payments of about $124.
book Your polished pages audit
- In-depth audit of up to 4 website pages
- Video feedback explaining your results
- Feedback pinned right on your website pages, post-it note style
- Your Fix-it List, sorted by what to fix first
- A check that your website is set up with Google Analytics and Search Console
- Everything delivered within 7 days of booking
Get Launch Bonus!